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This blog contains research, information and educational materials about how media literacy is used for science-based prevention.

Alcohol Expectancy Theory

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History of Alcohol Literacy Challenge

Saturday, 06 May 2017

Tracy Juechter

ALC News

The Alcohol Literacy Challenge blends Media Literacy Education and Alcohol Expectancy Theory. Media Literacy is now considered to be an essential educational component. But, it wasn’t back in 1999 when Dr. Peter DeBenedittis first started doing Tobac...